AIM 2008 Preview Videos
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Length: 2:02
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Ed Spiegel, CEO of RentMineOnline.com, discusses the apartment listing and referral service, which uses social networks to connect potential tenants and landlords. One of the benefits of using social networks for apartment search is that friends are spread out among many different regional areas, optimizing for both regional and national search.
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Length: 2:05
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Ed Spiegel, CEO of RentMineOnline.com, discusses leveraging the power of social networks such as Facebook and LinkedIn to connect renters with potential tenants. RentMineOnline allows current residents to refer friends and friends of friends to vacant units in their community by taking advantage of the social network infrastructure.
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Length: 1:52
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Eric Wu, CEO of RentWiki.com discusses his company and their approach to apartment searching, which goes beyond the unit’s amenities, to focus on the apartment community.
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Length: 2:12
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Eric Wu, Founder & CEO of RentWiki, discusses social media and the potential for multifamily. RentWiki uses wikis in an attempt to create a resource for potential renters with objective information on an apartment building and its many different communities.
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Length: 2:54
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MyNewPlace CEO John Helm explains how you can benefit from taking a data driven approach to marketing and gives a few easy tips on how to get started.
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Length: 3:27
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MyNewPlace CEO John Helm shares great info on apartment Internet searching not available anywhere else taken from his whitepaper with a focus on patters and trends in online apartment search behavior.
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Length: 1:58
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Jason Gardner of PropertyBridge describes why they introduced the use of e-payments as a closing tool to clients, and what their results look like.
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Length: 1:47
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Ryan Gilbert, PropertyBridge VP, discusses the current trend of E-payment usage for apartment rentals and what it looks like.
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Length: 2:45
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An interesting look at the past, present & future of e-payments and the multifamily industry with Jason Gardner, VP of Development at PropertyBridge.
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Length: 2:42
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Jason Gardner & Ryan Gilbert - PropertyBridge
Ryan Gilbert & Jason Gardner from PropertyBridge explain how e-payments can benefit multifamily owners/managers and discuss the great potential of cross-platform data integration for multifamily.
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AIM 2006 - Day One
Day One of the AIM Conference had it all! The day started with a pseudo rock star and ended with an International race car driver. In between participants heard from and interacted with Internet pioneers and experienced multifamily veterans.
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Go to Day Two » |
Length: 3:05
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John Helm of MyNewPlace discusses findings from his new white paper and makes a persuasive case for tracking and measuring lease sources to save you marketing money.
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Length: 48:20
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Adrián Fernández, Team Owner & Driver, Lowe’s Fernández Racing, American Le Mans Series
Races are won in a matter of seconds. The same is true for the online race; your customers are won or lost with just a few clicks. Adrián Fernández, international race car driver and Mike Mueller discuss the similarities between his pit crew and your...
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Length: 46:31
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Panelists:
Fredda C. Steinberg, Group Vice President - National Marketing, Archstone-Smith
Tina Makssour, Director of Sales & Training, Mark-Taylor Residential
Russ Strassburg, Director of BIS, McKinley
Moderator:
Rick Ellis, Principal, Ellis Property Management
See and hear what Internet marketing techniques are being used today by this expert panel. Learn from their real world experiences for making the most of the web!
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Length: 2:08
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Online leasing and online screening drives down leasing costs and gives properties a competitive advantage. At least those are some of the feelings shared by Ric Campo (Camden), Cecil Phillips (Place Properties), Michael Britti (RentPort), Dennis Smillie (Multifamily Solutions), Kevin Doyle (Apartments.com) and Mike Lapsley (RentGrow).
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Length: 43:00
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Panelists:
Thomas Toomey, President & CEO, United Dominion Realty Trust
Fred Tuomi, President of Property Management, Equity Residential
Moderator:
Mike Mueller, CEO, Realty DataTrust
Consumers are in control. With more ILS’ and search services becoming available, how will it all affect your Internet marketing efforts and budget? Hear about the experiences of Internet giants United Dominion Realty Trust (UDRT) and Equity Residential. Tom Toomey, CEO, UDRT and Fred Tuomi, President of Property Management, Equity Residential share their vision of what they think the implications for the apartment industry will be.
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Length: 34:58
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Spencer Frasher, National Team Lead, Real Estate, Google, Inc.
Search engines are drastically changing the rules of looking for an apartment online. emphasis on classified listings and more relevant search results, what does it all mean for the apartment industry and how do you plan your budget dollars.
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Length: 1:43
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No doubt that the Internet has redefined the role of the leasing agent! But what is that new role? Industry experts Cecil Phillips (Place Properties), Michael Britti (RentPort), Joe Bailey (Grace Hill) and Dennis Smillie (Multifamily Solutions) think that the smart way to achieve success for leasing agents and property owners is all about using the Internet. One executive goes as far as saying that the pre-qualification allowed by the Internet means less paperwork, less hassle and is really the equivalent to Sales Nirvana!
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Length: 73:18
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Terry Jones, Founder, Travelocity.com
Hear about the transformations that have occurred in the travel industry with the emergence of the Internet. What are the parallels for the apartment industry? The past of the travel industry could be the looking glass into your future!
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Length: 20:04
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Donna Hickey, International Speaker
The first ever virtual AIM conference begins with a look at the facts. And, they’re statistics you won’t see anywhere else! Get a unique account of online usage and leasing activity. Benchmark your own experiences and results to see how your Internet...
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Length: 14:19
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Mike Mueller, CEO, Realty DataTrust
Along with Mike Mueller, live and in person, industry executives kick off the conference with video appearances from Bill Donges (Lane); Ron Terwilliger (Trammel Crow Residential); Julie Smith (Bozutto); Rick Campo (Camden); Leonard Wood (Wood Partners); Bill Wollinger (Winn Residential); David Cardwell (NMHC); Geoffrey Stack (Sares-Regis); Cecil Phillips (Place Properties); and Dennis Smillie (Multifamily Solutions)
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Go to Day Two » |
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