Check Your Anecdotes At the Door
With almost all of the programming for AIM 2012 – Customer First finalized, one trend has remained consistent across all of our educational sessions, presentations, and speaker selections: we’re making a huge attempt to eliminate the guesswork behind multifamily Internet marketing. Put more simply, we’ve asked all of our presenters this year for a prove-out, to show attendees how they know what they know.
From sessions on post-recession strategies for managing new construction lease-ups to how to judge the best ILS customer experience to tactics for influencing consumer behavior through compelling design in mobile technologies, we’re expecting presenters to check gut-metrics and anecdotal evidence at the door and come with the facts that have influenced real-life strategic and tactical business investments.
We’ll critique attendee mobile apps on stage, survey and crowd-source conference intelligence and group-think in real-time, and showcase innovative marketing campaigns that have launched to success in real-world markets, all with the intention of proving out all of the strategies and ideas you’ll hear this April 25-27 at AIM in Phoenix.
Because there’s really no reason to embark on an apartment Internet marketing platform just because you think it will work.
Don’t base your business on gut-check. Register to attend AIM 2012 – Customer First by March 1 and save $100.
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http://profile.yahoo.com/BSZ3GFCLAIZHI4Y6QHPJV4DQQA Richard H